The saying today is "content is king." Every business needs a strong web presence, and you can create that presence with right content marketing strategy. Nowhere else is this more true than in the electronics industry. In this competitive industry, EDA software companies, PCB manufacturers, service bureaus, and IC design companies, and enterprise firms need a content strategy that drives engagement, generates leads, produces conversions, and increases customer lifetime.
Ever wonder why your competitors are seeing double digit growth year-over-year? They're spending time building their brand by growing their audience and speaking to issues that affect the electronics industry. They aren't doing this with PPC campaigns, they're doing it by providing real solutions to real challenges designers face daily in multiple content formats. With our approach to technical content marketing, you can drive traffic, convert leads, and secure your place of technical leadership.
We create written and video content to support your brand and marketing efforts as part of an integrated strategy implemented across all marketing channels. Your success hinges on a fully integrated approach to content that spans across your company website, video platforms, and social channels. The expert-level content we create is designed to provide real value to an engineering audience by helping your customers solve their toughest technical problems. Our approach is now being embraced by the biggest brands in EDA software, manufacturing, and simulation with the goal of reaching and engaging the next generation of electronics engineers.
As part of a comprehensive technical content marketing strategy, we create corresponding video content in long and short formats. We optimize content for search and exposure on major social media platforms with the goal of driving engagement, leads, and sales.
We implement an integrated content creation strategy that leverages our electronics design expertise, our focus on advanced technologies, and our manufacturing experience. Focus areas include advanced digital and mmWave systems, components and materials, ECAD/EDA software, simulation and analysis, test and measurement, manuafacturing, and much more.